Loop News interviewed me this week about my work for brands, non-profits, digital transformation in Jamaica and my social media strategy workshop at CARIMAC/UWI on June 21-22.
For the past couple months at UNICEF Jamaica I’ve been working to prepare the Jamaican launch of U-Report, which is UNICEF’s social messaging tool. In a nutshell, it allows us to send weekly polls/message pushes to an audience of U-Reporter via their favorite messaging platforms: Facebook Messenger, Telegram, Twitter and (free) SMS. For more info and to apply for the project coordinator position, visit the UNICEF Jamaica blog here.
Together with CARIMAC/UWI this is our third year hosting the ‘Creating Winning Social Media Strategies Workshop’. By coming you’ll learn how to get more support for social media at work – by giving you the structure you need to drive results and integrate within your organisation.
- Kingston, Mona Campus: June 21-22
- Montego Bay, Western Campus: July 19-20
We’ll look at what’s happening around the world, but more importantly what works well in Jamaica and citing actual examples and best practice. We’ll of course examine how customer behavior is changing, the need to be social first and what that means for you whether you’re a brand, government or non-profit.
Practical exercises will play a big part – you’ll work in teams representing a particular organization – and at the end of the two days you’ll have to compete with the other groups by presenting your strategy. Continue reading
'Being the world's fastest woman was hard work. Being a mom will be more!' More from our Goodwill Ambassador Shelly-Ann Fraser-Pryce coming tomorrow on #MothersDay. 🥇👶🏾
Geplaatst door Unicef Jamaica op zaterdag 13 mei 2017
For UNICEF I recently got the opportunity to interview Shelly-Ann for Mother’s Day since she’s Jamaica’s Goodwill Ambassador but now of course, also an expectant mom. The Pocket Rocket in real life is exactly as you would expect: laser focused, unfussy and just nice. Here’s the post on the UNICEF blog: As a mother I can do more for Jamaican children – Shelly-Ann
— UNICEF Jamaica (@UNICEFJamaica) May 1, 2017
Ten per cent of missing children are yet to return home. To help get us closer to 100, Facebook and the Office of the Children’s Registry (OCR) have combined efforts and unveiled an update to their Ananda Alert system; hoping to use local users’ Facebook News Feed to highlight extreme cases, such as child abductions. An encouraging example of organisations collaborating to protect children, credit is due to Hear the Children Cry, International Centre for Missing & Exploited Children, OCR and Facebook.
Jacqueline Charles from The Miami Herald who covered the event and used @UNICEFJamaica’s tweets in her article. You can also read this blog I wrote for UNICEF about the challenges faced getting people to one, file missing children reports; and two, inform police when they are found. Sadly, in this selfie-loving age many parents simply do not provide a photograph to help identify their own children.