Social Good, Social Media

Facebook helps Jamaica’s search for missing children

Ten per cent of missing children are yet to return home. To help get us closer to 100, Facebook and the Office of the Children’s Registry (OCR) have combined efforts and unveiled an update to their Ananda Alert system; hoping to use local users’ Facebook News Feed to highlight extreme cases, such as child abductions. An encouraging example of organisations collaborating to protect children, credit is due to Hear the Children Cry, International Centre for Missing & Exploited Children, OCR and Facebook.

Jacqueline Charles from The Miami Herald who covered the event and used @UNICEFJamaica’s tweets in her article. You can also read this blog I wrote for UNICEF about the challenges faced getting people to one, file missing children reports; and two, inform police when they are found. Sadly, in this selfie-loving age many parents simply do not provide a photograph to help identify their own children.


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